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Volunteer Firefighting: FASNY Ad Campaign Wins National Industry Award

The "Is There a FIRE In You?" advertising campaign, created for The Firemen's Association of the State of New York (FASNY) to help boost the number of volunteer firefighters and emergency responders statewide has won a prestigious People's Telly award. The "Tellys" are a nationwide advertising industry awards program which recognizes the year's best creative campaigns. The statewide campaign, which features actual volunteer firefighters Jessie Roland-Bystrak of the East Aurora Fire Department and Jeff Burkhart of the Oriskany Fire Department, was shot at the Clay Fire Department in Syracuse and demonstrates the dual role played by most volunteer responders--working or ...

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