Enter the Search for Cardioviva Heart Health Champions

Are you a volunteer firefighter or EMS provider looking to make heart-healthy changes to your lifestyle, or have you successfully used diet and exercise to overcome high cholesterol? Through August 21, the search is on for three Cardioviva™ Heart Health Champions. The grand prize winner will receive $10,000 for his or her firehouse and a firehouse nutrition and fitness makeover valued at $5,000. Two first prize winners will each receive $5,000 and a $2,500 nutrition and fitness makeover for their firehouses.

To enter, simply share your personal story about why you are motivated to battle – or how you have successfully battled – high cholesterol with diet and exercise. Submit your story and a photo online via the Contest tab on Facebook at www.facebook.com/Cardioviva for your chance to win. Entrants must be volunteer firefighters or EMS providers and members of the NVFC.

Heart disease is the leading cause of firefighter on-duty deaths each year. That's why Cardioviva, the first natural probiotic that has been clinically proven to help maintain healthy cholesterol levels in adults, has partnered with the National Volunteer Fire Council (NVFC) to create awareness of this danger and educate emergency responders on how they can proactively protect themselves.

A recent survey of NVFC members showed that the majority of firefighters are concerned about dying from a heart attack, and 78 percent of respondents know at least one firefighter who has suffered a heart attack. At the same time, approximately 90 percent acknowledged they could be doing a better job with their overall diet and exercise, key factors in helping to prevent heart disease.

"Heart disease is a big concern in the fire and emergency service," said NVFC Chairman Philip C. Stittleburg. "Firefighters are looking for guidance and inspiration on how to find time in their busy schedules for staying healthy, and the Cardioviva Heart Health Champions will provide this inspiration."

Entries in the Search for Cardioviva Heart Health Champions contest will be judged by public voting and a panel of heart health, fire, and nutrition/fitness experts. The contest's aim is to help inspire and motivate fellow fire service professionals, their communities, and consumers to make heart-healthy diet and lifestyle changes.

"I'm looking forward to working with the Heart Health Champions and their volunteer firehouses," said Chris Mohr, RD, PhD, a nutrition and exercise physiology expert who will oversee the fitness and nutrition makeovers. "I think we'll be able to learn a lot from each other and find exciting ways to teach and inspire other firehouses, communities, and consumers."

Enter now for your chance to be a Cardioviva Heart Health Champion!

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