Leadership

Fire Service Messages Get Free Billboard Space

Issue 4 and Volume 131.

Fire Service Messages Get Free Billboard Space Through the efforts of an outdoor advertising company and several Minnesota fire service organizations, billboards recognizing the dedication of fire fighters have been springing up throughout Minnesota. Promoters and supporters of the idea to capitalize on public service advertising were the Minnesota State Fire Chiefs Association, Minnesota State Fire Department Association and Hennepin County Fire Chiefs Association. The Naegele Outdoor Advertising Company agreed to help with the printing and distribution of billboard posters promoting the fire service and fire control. Design and art work was contributed by Farmer magazine. Message selected When representatives of Minnesota’s State Advisory Council on Fire Service Education and Research were asked to select the message and art for a series of billboard posters, their decision wasn’t difficult. For the first billboard, they decided on a theme demonstrating a fire fighter’s dedication. Subsequent themes will carry appropriate fire safety…

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