The Medium Rectangle is a standard ad unit that appears in the right rail of the website. This ad unit is a great fit for advertisers looking for high impressions.
Technical Specifications
| Specs | Desktop/Tablet/Mobile |
| Dimensions | 300×250 |
| File Weight | <80kb |
| File Type | PNG, JPG, GIF, HTML5 |
| Third-Party Serving | Yes |
| Third-Party Tracking | Yes |
Animation/Ad Behavior
- Total animation time may not exceed 20 seconds.
- No more than three loops of animation are allowed within the 20s limit.
Third-Party Tag
In-house or approved third-party vendors only.
Submission Deadline
Please allow five business days for testing and approval.
HTTPS Compatibility
- All creative, including third-party tags and third-party tracking tags, must use secure protocol (HTTPS).
- Any creative that is not fully secure will be sent back for revisions.
Additional Info
Desktop, Mobile, and Tablet use the same creative.
HTML5 Requirements
- HTML5 creative may be first-party served or third-party served from an approved third-party vendor.
- The file weight above applies to all HTML5 files and assets including images, HTML/JS/CSS files, custom fonts, or other assets.
- HTML5 creative requires a minimum lead time of five business days for testing and approval.
Available On
Fire Engineering, Fire Apparatus and Emergency Equipment, Firefighter Nation, JEMS
