California-based Firstwatch Gear is poised to introduce its lineup of innovative marine safety and flotation garments to the US market with the help of a well-respected team of veteran sales and design professionals.
Next-Generation Technology
With products ranging from one-piece anti-exposure suits and inflatable life jackets to youth PFDs suitable for paddle sports and recreational boating, Firstwatch Gear represents the pinnacle of safety and comfort in all-season marine flotation garments. With an eye towards fashion, Firstwatch Gear’s revolutionary MMS (Mobility, Moisture Barrier, Safety) construction provides unparalleled moisture management, mobility and flotation for the company’s Coast Guard-approved bomber jackets, coats and one-piece suits. Feature-laden and value priced – up to 25% less than competitive brands – Firstwatch Gear offers superior value while maintaining the highest quality standards.
Veteran Leadership
Taking the Firstwatch Gear helm is General Manager Ross Johnston, an industry professional with decades of international experience in safety gear marketing and design. Johnston joined Firstwatch Gear after years of developing other brands of PFD and safety equipment, knowing the flexibility of a new, streamlined corporation would allow him to surpass the “status quo” of standardization in traditional marine gear.
Assisting with regional sales efforts and dealer network development are:
- Northeast, Mid-Atlantic, Southeastern and Gulf Regions: Commar Sales LLC, of Tiverton, RI
- Northwest Region: Northwest Marine Group of Seattle
- Midwest Region: Midwest Outdoor Marketing of Missouri & Wisconsin
Firstwatch Gear’s product launch efforts also include attendance at key marine, first responder, and industry events throughout the USA.
Ultimate Utility
Firstwatch Gear flotation suits, jackets, and PFDs are the ultimate in comfort, fit and overall performance, and offer specialized commercial and recreational safety products for clients ranging from marine and law enforcement professionals to casual boating and paddle sports enthusiasts.
